A2 G324 Advanced Portfolio (Short Film Brief)

What genre is my film?

   The genre of this film is “Abstract”, with some elements from love drama.

 

General treatment

   The film will be about life of two young people which are arranging date. Though out the whole film we will see only their hands, and their hands will express their emotions, mood etc. I might use the changed “Nokia” logo as the beginning of the film which will look like: two hands reaching to each other and writing above – “Hands, connecting people”. I also might do something to graphic; like making it black and white or use the brighter colours to represent love drama. As I will make film about hands the props are going to be: nail varnish for girl and man’s hand should look unkempt which would be opposite to girl’s hand. The unique selling point of my film would be its abstractionism, as this film will look odd. The idea of my film is to treat the concept by emotions and feelings which I will try to express by hands in the film. If I would pitch to a funding body, I would go to Arts Council as they “work to get everyone by championing, developing and investing in artistic experiences that enrich people’s lives. Also they support a range of artistic activities from theatre to music, literature to dance, photography to digital art, carnival to crafts”. Taken from Arts Council website.

   My mission is to: create a short film without using any actors except their hands, and film should be mainly filmed in the close up to actor’s hands. The potential problems could be in choosing actors and having enough shots to fill in the five minutes. The name I was thinking about for the film was “Hands” which is seems to be straight forward name. For the poster I am thinking of hands reaching to each other like in Nokia logging background and writing above which says Hands, but at the moment I am not sure how poster would look like.

What is the purpose of my film?

   The purposes of my film are: to show the audience that our life could be expressed by our movements in this case “hands movements” the other purpose is to film something new and unusual. First of all my film should be entertainment. In this place film is entertainments and show case of my skills as I asked to prove that I am creative. You can also relate it to a post-modern art because it would not be a traditionally filmed piece of work with traditional actors and traditional props.

Real examples of similar products

   On the CD of Media Magazine “Short Circuit 2006” I found films called “Paper Chase” which is quite similar to idea that I have. It is similar because it has no lyrics; also there is a meaning or in other words a story line. The other film which I found on that media CD is called: “Fairground Ride”. The film is about rollercoaster ride. Film was filmed by placing camera on the end of the bat, and putting non-diegetic sound of screaming people, to let the audience understand that it is like the attraction. This idea is similar to mine because it is abstract and has a story line.

   Here are the real examples of film posters. I like them because they all look abstract and they all have an interesting or unusual variety of colours. I want to make my poster in the similar way because my film is going to be filmed in abstract way, so poster for my film will look in the same style.

 

  Those are texts reviews which I have found. I like those review pages because they are big which means they will attract readers’ attention, also I have quite a lot of space on the right which lets me place there what I want and make the page more interesting.

 

Target audience: age, gender, hobbies, interests etc.

   There is no particular target audience at the moment, because the film I am planning to make does not really relate to any genre. I think that my future film would suit a range of people in the age from 16 to 25. For even older audience this film may be seen as a silly and childish, the reason for this could be actors which would be aged 17 in the film. The possible gender for this film could be girls, as this film would remind romance or love film. The possible hobbies of my target audience would be internet/computer and mobile phones. As in the film I will use shots when actors write to each other something by using those devices. As watchers would think – “Oh I use this, so it is cool film…” Occupation of my TA is student as people from 16 to 25 are mainly studying. My audience is likely to listen to pop music and watch TV programs like “Big Brother” as girls in this age usually watch reality shows.

Will my magazine have elements in that appeal or include the TA directly?

   The elements which will appeal to my audience might be props like mobile phone messages or computer and internet. The reference to modern culture would be mobile phones and iPods, which my heroes will use. The language my heroes will use in texts will be modern with slang elements in it. The mise-e-scene will be a nail varnish on girl’s hands as to represent the stereotypic of the film. The locations of the film would be in the school and maybe at home to represent the age and life of the actors. I also might some music in the end or through out the whole film, the reason for this is to fill in the empty sound spaces in the film.

What sorts of other media would be useful to research to support my TA?

   To help my research on how to attract the audience I will be searching some film reviews in the magazines. This would help me to understand how to write a reviews and how to attract the audience. The examples of magazines which I will look at are: “empire”, “film comment” or “total magazine”. The other useful media which will help to look at other short films i.e. the way it is made and the way posters are produced will be BBC Film network: (http://www.bbc.co.uk/filmnetwork/).

Also there is one more media which I could use to find out about how to produce film reviews and to place advert of my short film. This source could “Guardian” and “The Times” which have a Friday film and book review.

Consumption of TV, internet etc.

   For the advertising my short film I would use youth channels. The example of channels like that would be E4 and some music ones like VH1 and MTV. The TV programs where I can place adverts would be music charts, and in case of entertainment channels like E4 would be Big Brother. Time of my adverts would be evenings, when all young people came from school and watching life shows etc. I can also use mornings, just before the school starts as students or my TA would watch TV before they go to school, as youth might watch some music channels. The websites which carry short films like mine would be BBC and Independent Lens which is placed at: (www.pbs.org/independentlens/insideindies/shortsfest/).

   The examples of magazines which may advertise my short film would be Empire and Total Film magazines. DVDs which could have advert of my short film are likely to be love story films. Such as Mama Mia or Sex and the City, this is also could be related to cinemas; where some new love drama films will go on.